ASCRS streamlines content management process, improves staff productivity, and increases timely information for members
Boston, February 1, 2006 -- PaperThin, Inc., a leading mid-market Web publishing and content management software vendor today announced the American Society of Cataract & Refractive Surgery (ASCRS), an international educational and scientific non-profit organization is using PaperThin’s CommonSpot™ Content Server to manage content on its Internet. ASCRS serves more than 9,000 members including ophthalmic surgeons, patients, and other individuals in the medical community who rely on the organization for information about anterior segment ophthalmic surgery.
ASCRS is reaping significant business benefits from its implementation of CommonSpot including streamlined management of Web content, improved staff productivity, and increased timely access to information. For example, CommonSpot allows ASCRS’s information technology (IT) department to distribute management of content to non-technical business staff, enabling the organization to reach higher levels of productivity. Business staff can quickly and easily publish content including weekly newsletters, press releases, articles and journals to the Web liberating IT resources from the updating process.
In addition, the organization has substantially increased the timeliness and relevance of content. ASCRS non-technical staff now post time-sensitive legislative and regulatory information to the government relations site after hours or on an ad hoc basis in response to changes taking place in Congress. These on-demand changes ensure that members have access to the most accurate and up-to-date information 24X7.
John Long, Web manager at American Society of Cataract and Refractive Surgery, said, “Our move to a content management solution has proven to be extremely effective and beneficial to our membership. Content is now posted with greater speed allowing us to more efficiently communicate with our members. We couldn’t have selected a better company to work with than PaperThin, and we are very happy with their CommonSpot software.”
"ASCRS serves as an important resource for its members," said Bob Cellucci, senior vice president of sales & marketing at PaperThin. "We’re proud that their use of CommonSpot has increased content value and helped to deliver a higher overall business benefit. We continue to see our customers achieve significant improvements in operational efficiency and effectiveness by enabling broader content contribution across their organization. Putting power in the hands of the contributors opens doors for more strategic communication. We plan to be there as ASCRS evolves and expands their content strategy over time."
About PaperThin:
PaperThin, Inc. is a privately held Massachusetts-based company. Since 1993, PaperThin has helped organizations and government agencies of all sizes to significantly reduce the time and expense involved in creating, updating and managing Web content. PaperThin’s flagship product, CommonSpot™ Content Server, powers Internet, intranet and extranet sites worldwide for organizations of all sizes, including the AFL-CIO, Booz Allen Hamilton, Business Software Alliance, Mayo Clinic, National Park Service, Stanford University, The Gillette Company, Turner Sports, and Voice of America. CommonSpot was named a “Trend-Setting Product of 2005” by KMWorld and has been twice recognized for Good Value among leading content management vendors by industry analysts at CMS Watch. And, PaperThin was recognized as one of New England’s fastest growing technology companies in the 2004 & 2005 Deloitte Technology Fast 50.
PaperThin’s select group of partners includes industry leading Web design and development firms, system integrators, software manufacturers, and training firms, worldwide. For more information about PaperThin, Inc., please visit http://www.paperthin.com and for additional details about CommonSpot Content Server, visit http://www.paperthin.com/Products/Index.cfm.
